YOC is getting its iAD opponent Android-ready
Mobile specialist YOC is enhancing its iAD opponent YOC Ad Plus, as it now runs cross-platform.

BERLIN, May 20, 2011 /24-7PressRelease/ -- After being only iOS compatible subsequent to its first launch in fall 2010, YOC's premium product YOC Ad Plus is now also enabling advertisers to create interactive advertising on Android or WP7 smart phones.

Further, even integration in mobile portals is feasible. Unlike traditional ad display, this innovative format is integrated via a small icon in an app and opened per fingertip on the smart phone display. Subsequently, the interactive advertisement starts. Convincingly, it can include videos, games, coupons or slide shows. Clou is: the user is not redirected to the browser, but remains in the previously launched app.

Overall, this upgrade is launched right in time - facing the massive growth in use of Android operated devices. Andres Lozano Sañudo, Director Mobile Advertsing at YOC is furthermore convinced that new target groups can be reached with rich media formats.

Press Release Contact Information:

Emilia Reischies
YOC AG
Marketing Manager
Karl-Liebknecht-Str. 1
Berlin, Berlin
Germany 10178
Voice: +49 30 726 162 - 206
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